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Lincoln Electric Brickyard Logo

In an effort to boost excitement and sales, a “Race to the Brickyard” promotion was developed for Lincoln Electric’s a vast network of welding equipment and supply distributors. With imagery conjuring up the famous Brickyard Speedway, complete with finish line flags, this logo was developed and used on all of the promotional materials including hats, shirts, banner stands and direct mail.

Services

    Concept
    Layout and Design
    Illustration
    Art Direction

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